About the show
It’s Nice That is a website showcasing creative work from around the world. In this series, founders Will Hudson and Alex Bec pick examples of popular creativity and try to work out why they’re successful. See acast.com/privacy for privacy and opt-out information.
It’s Nice That is a website showcasing creative work from around the world. In this series, founders Will Hudson and Alex Bec pick examples of popular creativity and try to work out why they’re successful.
The music video – it’s hard to imagine a big hit without one. But how do you actually go about making a visual representation of a song?! And once you have, what makes it a success?
In this episode, Will and Alex seek to answer these questions by exploring the history of the industry with music journalist Gina Arnold; speaking to the man who turned a disaster shoot into a creative masterpiece, Young Thug director Ryan Staake; and hearing from the legend behind the choreography of Beyonce’s seminal ‘Single Ladies’ video, Frank Gatson Jnr.
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