Selfridges – Hot Air

The Client:

The Challenge

An award winning series featuring a set of themed episodes titled Fresh Eyes, State of the arts, SELF, Good Nature, The pleasure of sound, Super Culture and Super Self.

Selfridges Hot Air podcast

The Magic

  • Culture is something that can be hard to define, yet it has the power to absorb and excite us. It’s a fundamentally human thing that we all feel and understand.
  • Hosted by writer Natty Kasambala, Super Culture tells the stories of remarkable people who are inspiring change, joy and positivity in their artistic fields. Hearing about their early influences and the cultural moments that have shaped their careers, tastes and outlooks on life is a remarkable connection with the journey that many incredible people have undertaken to achieve success.

The Results

“A beautifully produced podcast series, with a variety  of in-depth,  well researched and heavily sound designed stories. The judges were impressed with the brands sophistication to place the stories at the centre and let the Selfridges story come from the podcast’s success.”

Winner: Best Branded Content of the Year (British Podcast Awards)